Consumer Goods Headhunter Indonesia – Market Leaders

Are you looking for a Consumer Goods Headhunter in Indonesia? If so, you have come to the right place!

ProCapita Headhunter Indonesia is Jakarta’s leading Executive Search Headhunter Company for Consumer Goods Firms.

We are Indonesia Consumer Goods Headhunter Experts — 230+ Consumer Goods Hires completed since 2014.

The Consumer Goods Sector plays a critical role in the Indonesian economy.

As Indonesia’s only Success Fee Executive Search Headhunter Agency we perform Consumer Goods Executive Recruitment for roles located across the archipelago.

And we work for all types of Consumer Goods company.

We help Consumer Goods manufacturers to enter the Indonesia market & build their leadership team.

And we assist established Consumer Goods producers to make exceptional hires.

As an Indonesia Consumer Goods Headhunter our specialty is recruiting best-in-class C-Level talent.

Having said this, we aim to be a true commercial Headhunter Partner for our client firms and are happy to perform executive recruitment down to the Manager Level.

ProCapita Headhunter Indonesia’s Executive Search Research Team ensures that we are always 100% talent pool mapped for all Consumer Goods management level talent.

This includes Indonesian nationals, foreign expatriates and also relevant regional professionals.

When we work as an Indonesia Consumer Goods Headhunter we are quick to fulfil a clients needs.

Our Senior Recruiters perform Direct Approach Only Headhunting and we start to submit qualified and interested Candidates within 7 days of commencing any Consumer Goods Executive Search.

ProCapita Headhunter Indonesia has a decade of experience completing Indonesia Consumer Goods Headhunter assignments. We work for both MNC and Local producers.

Overview – the Indonesian Consumer Goods Sector

“Consumer Goods” covers all physical products that are sold to individual end buyers. They fall into various categories; depending on the nature of the item and the length of its life-span.

Consumer Goods can be described as:

Long-Lasting Products (3 years plus)

For instance – TVs, Electronics, Bicycles, Household Appliances, Home Furnishings, Cars, Toys, Tools, Sports Goods, Mobile Phones, Garden Equipment, Jewelry etc.

Or Those That Get Replaced Quickly

Such as – Food, Beverages, Alcohol, Clothing, Shoes, Petrol, Candy, Tobacco, Medication, Paper, Office Supplies, Batteries etc.

In addition, Consumer Goods can be further defined as “Necessary Items” – such as Food and Clothing. Or “Luxury Items” – for instance Cars, Laptops and Jewelry.

Fast Moving Consumer Goods, or “FMCG” products, play a major role in the Consumer Goods Industry.

FMCG items are bought often and used quickly. For example, Food, Beverages, Shampoo, Chocolate, Soap and Toothpaste.

Fast Moving Consumer Goods are usually sold at markets, supermarkets and convenience stores.

Key Facts About The Indonesian Consumer Goods Sector

First of all, Consumer Goods are critical to the local economy.

FMCG sales alone make up about 18.5 % of national GDP (2016). This figure is expected to rise to about 30 % by 2030.

With over 270 million people, the archipelago has the worlds 4th largest population. In addition, with an average age of just 30, the country is considered “young” by global standards.

The Consumer Goods industry is seeing year on year growth. This is due to Indonesia’s expanding middle class population.

Simply put, as more families enter the middle class they are buying more consumer products.

Without a doubt Indonesia presents a huge opportunity for consumer goods producers. However, at the same time, there are big challenges to overcome.

Above all, the developing state of the country’s infrastructure and how to access the end buyer.

E-Commerce is helping to get consumer products onto the radar of more people. And E-Commerce is viewed as offering lower prices, a greater product range and an easy environment to search for products.

But relatively speaking, online shopping is still in its early days here.

Most consumers still prefer to purchase in person – as there is often a trust issue with “online”. And until now E-Commerce has been focused predominantly on urban populations.

Another issue is the highly fragmented retail market. There are a whopping 4.1 million+ retail stores in Indonesia. The vast majority of these are independent “mom and pop” units.

Traditional or “General Trade” – such as markets and “mom and pop” stores – dominate the retail scene.

But Modern Trade – such as hypermarts, supermarkets and conveniences stores – are quickly expanding throughout the nation and gaining market share.

Research by Accenture shows that 82% of FMCG sales

still takes place in traditional markets or “mom and pop” shops.

On the other hand, only 18% of FMCG sales take place in

Modern Trade outlets such as hypermarts, supermarkets and minimarts.

For instance, for grocery items, the five largest retailers combined only have a 3.8% market share.

So why does General Trade dominate? According to a Snapcart survey, 65.2% of respondents viewed “mom and pop” stores as cheaper.

But above all, it is because the archipelago has 6,000+ inhabited islands.

Until now rural areas have only been served by local stores.

This is starting to change as Modern Trade chain stores, especially minimarts, start to pop-up in less populated regions.

Another interesting point is that McKinsey found Indonesian consumers to be risk averse and brand loyal.

Based on their research, 63% of respondents only buy products that have familiar brand names.

In other words, Indonesian consumers are seen as “late adopters”, often unwilling to buy new products until suggested by friends or family.

In conclusion, the Consumer Goods sector benefits from the growing middle class population. And its desire to buy more and more consumer products.

However, as an emerging market and an island nation, retailers must deal with large infrastructure and distribution issues.

Yes E-Commerce is helping to get products onto the radar of more people but the challenge remains of transporting those items to the end buyer.

Executive Search for Consumer Goods

As a booming local market sector, Indonesia Consumer Goods manufacturers frequently request our Headhunter support when making key hires.

As such, over the years ProCapita Headhunter Indonesia’s team of Executive Recruitment Specialists has completed hundreds of Indonesia Consumer Goods Executive Search assignments.

As an Indonesia’s Leading Consumer Goods Headhunter

we have assisted businesses across all major product categories:

• FMCG – Personal Care / Hygiene / Sanitary / Beauty / Cosmetics
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• FMCG – Food & Beverage / Tobacco / Batteries / Consumer Healthcare etc
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• Automotive / Cars
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• Household Appliances / Electronics / Phones / Laptops
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• Home Furnishings
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• Textiles / Clothing / Shoes
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• Etc

In our experience as Indonesia Consumer Goods Headhunters, clients usually have very specific hiring need.

For instance, they require someone with particular product knowledge or specific market experience.

Similarly, when recruiting for senior management or commercial roles

Consumer Goods firms typically need professionals

with extensive and defined sales channel expertise:

• General Trade
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• Modern Trade
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• Digital / E-Commerce
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• HORECA (Hotels, Restaurants, Cafes)

In addition, since 2014, our Indonesia Consumer Goods Headhunters have

Completed Executive Search assignments for all key job functions:

• C-Level Leadership
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• Sales, Marketing & Digital
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• Operations, Quality Control, Production
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• Procurement, Supply Chain, Logistics
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• Product Development & R&D
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• Corporate Administration; Finance, HR & Legal

Examples of Consumer Goods Executive Search Recruitment

that ProCapita Headhunter Indonesia has Completed:

• Country Head / President Director
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• GM Operations
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• Chief Financial Officer (CFO)
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• VP Sales & Marketing
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• National Sales Manager
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• Director of Human Resources
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• Chief Operations Officer (COO)
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• Director of Plant / Production
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• Head of Supply Chain
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• Chief of Procurement
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• VP Logistics & Distribution
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• Sales Manager – Modern Trade
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• Head of General Trade
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• VP HORECA
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• Regional Head of Talent
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• Senior Manager Marketing
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• Chief Marketing Officer
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• Head of Digital
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• Senior Category Manager
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• Director Product Development

ProCapita Headhunter Indonesia’s dedicated Research Team is continually updating our Consumer Goods Executive Talent Database.

This means that we are always aware of the status for all relevant professionals.

Above all, we provide Clients with market leading access to the specific type of Consumer Goods Executive that they may require.

ProCapita Headhunter Indonesia will start to deliver qualified and interested Executive Candidates within 7 days of starting any Indonesia Consumer Goods Headhunter assignment.

So, What Makes Us Different?:

• ProCapita Headhunter Indonesia is the only Boutique Success Fee Executive Search Recruitment Agency in Indonesia, British owned and managed.
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• As a real Headhunter Agency we provide clients with Old-School Direct Approach Only Executive Recruitment Services.
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  • The vast majority of local Recruiters operate as “Mass Market Recruitment Agencies”. Therefore, they rely on Social Media Job Adverts to attract Active Job Seeker Candidates.
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  • However, as a Real Headhunter Agency, ProCapita Headhunter Indonesia NEVER uses job board advertising.
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  • For senior level hires, online job adverts are far too public. They are also inappropriate for gaining senior candidate interest.
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  • Therefore, we always directly and proactively approach all relevant talent for a client position. After that, we professionally market the executive role and our client business.

99% of ProCapita Headhunter Indonesia’s hires involve “Passive Candidates”.

Professionals that are happily employed when we approach them about our clients opportunity.

They are Not looking for a new job.

• For Consumer Goods clients that require confidentiality, we have a significant track record for completing “No Name Searches”.
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• Under this approach, we only reveal a clients name once a candidate is selected for interview.
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• As a boutique we can focus on Quality vs Quantity. In addition, provide a Premium 24/7 Client Service.
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• Importantly, we manage the entire recruitment process, making our clients life easy.
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• Above all, our experienced Recruitment Consultants are always proactive and honest in client communication, providing market specific information and insights.
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• This helps ensure a successful placement.
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• We only invoice once a hire is made, on employment start-date. In other words, we are happy to provide Success Fee Recruitment Services (Contingency).
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• In conclusion, our Recruitment Consultants are senior, long-established Headhunters with a combined 70+ years of executive search experience.
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• We have faced most – if not all – challenges that can occur during an Indonesia Recruitment Process many times over. This experience helps to get a senior hire over the line.

For Consumer Goods companies that wish to recruit senior professionals in Indonesia, please see This Article. It gives an Overview about our Executive Search Process at ProCapita Headhunter Indonesia.

Similarly, please check This Article which explains the BIG Differences between a Headhunter Company and a Recruitment Agency.

If you are a Consumer Goods Business looking to Hire Executive Talent in Indonesia, please Submit Your Enquiry Here. Or you can reach us through our Contact Details Here. 

A Senior Headhunter Consultant will respond within a few hours.

You can also View My Executive Recruiter Bio or connect with me on Linkedin.